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With the further improvement of people's living standards and the transformation of consumer entities and concepts, the demand for tourism will continue to increase, and the development prospects of the tourism industry are broad and considerable. Therefore, it is estimated that by 2025, the number of domestic tourists will exceed 8.3 billion, and tourism revenue will be close to 10 trillion yuan.
The demand for tourism will definitely affect the development of tourist attractions, and the supporting charity and planning of tourist attractions must meet people's consumption needs. Obviously, the tourism planning of many cities in China is not satisfactory at present. At present, there are still many problems in the park and scenic areas, such as disorderly order, lack of service functions, and non-standard management. It directly affects the overall tourism rating, especially during the peak tourism season, which is a mess. The lack of supporting service settings and a sound service system often directly affects the local tourism development.
Therefore, the construction of facilities and supporting facilities in tourist attractions and parks has become a key project in China's tourist attractions. The setting of advertising spaces in tourist attractions is very important, as it can not only become a landmark attraction of the park, but also bring more advertising revenue to the park. Outdoor advertising machines are currently a key focus of configuration in many parks and scenic spots.
Main outdoor activitiesCommercial advertising machineIt has the following characteristics:
Outdoor advertising machines in scenic areas are outdoor products. Waterproof, dustproof, lightning protection and other protective measures are set up to ensure that outdoor advertising machines can work normally anywhere in the scenic area. So outdoor advertising machines in parks and scenic areas can be customized to attract tourists, and can also serve as navigation signs to guide tourists.
For the promotion of local enterprises and shops, outdoor advertising machines in parks and scenic areas provide an advertising platform for local enterprises. By establishing effective connections between tourists and local shops and restaurants, it promotes tourists to visit local tourist attractions, thereby promoting local businesses to increase their income.
Collecting information, collecting and analyzing information is an important way to measure investment return and content effectiveness. Outdoor advertising machines in scenic areas can be used to collect data and understand more user information. Through data collection and analysis, it can be used to create tailored content for tourists, indirectly improving investment returns.
Provide Wi Fi wireless network services for tourists. Outdoor advertising machines in parks and scenic spots of tourist destinations can provide Wi Fi wireless network services for tourists, creating complete destination connections. This will be very attractive for travelers who want to use free Wi Fi on their phones. Once a Wi Fi connection is successfully established, digital signage can push information to tourists.
The emergence of outdoor advertising machines in scenic areas has enriched the carriers of the advertising industry and provided a very important position for the development of China's tourism industry!
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